Simplifying Chatbot Design with No-Code Tools in sozhaa’s Journey Builder
JSON Handler Node for Smart Data Structuring
Bot design has reached a new milestone with the introduction of two powerful features in Sozhaa’s Journey Builder: the JSON Handler Node and the Expression Library. These tools enable designers to craft dynamic, functional, and user-friendly conversational experiences—without writing a single line of code.
As AI evolves and the need for real-time, contextual engagement grows, businesses must deliver interactive campaigns, integrate seamlessly with CRMs, and support agentic AI—all within conversational flows. Sozhaa’s Journey Builder meets this demand by offering a low-code/no-code platform, allowing product, marketing, and customer experience teams to build and launch ideas quickly—without relying on developers.
Excel-Level Functions, Built for Bots
No-Code Design That Delivers: Journey Builder’s drag-and-drop canvas provides intuitive visual flow creation. Whether you’re setting welcome messages, designing multi-step prompts, or integrating with APIs, everything happens within a unified UI—making bot iteration fast and straightforward
JSON Handler Node: Simplify API Data Mapping: Traditionally, parsing API responses required custom JavaScript. With the JSON Handler Node, Journey Builder lets you map JSON data visually using JSONPath—no code needed. It supports nested structures, up to 10 mappings per node, and provides real-time data validation.
Rapid prototyping: Build and test flows in hours, not weeks.
Reduced developer reliance: Non-technical teams can own bot logic.
Easier maintenance: Visual logic updates make it easy to adjust flows quickly—no backend code required.
Designed for Teams, Built for Speed: Journey Builder is built for modern teams who want control without complexity. It enables you to focus on what matters most—the customer experience—while the platform handles the logic, structure, and integrations behind the scenes. Whether you’re launching a lead generation flow, support bot, or a conversational commerce experience, Journey Builder gives you everything you need to succeed—with no code and no delays.
This isn’t just an experiment—it’s designed for real-world scale. Sozhaa’s no-code Journey Builder is built to meet the demands of modern enterprises, supporting multi-channel deployment across platforms like WhatsApp, Web, Instagram, Telegram, and more. This ensures you can reach customers wherever they are, without rebuilding your bot for each platform. Beyond multi-channel reach, Journey Builder also offers seamless integrations with CRMs, backend systems, and third-party APIs—making it possible to fetch user data, trigger personalized workflows, and sync information across your tech stack in real time. This level of connectivity and flexibility allows businesses to launch robust, end-to-end conversational experiences that are on par with custom-coded solutions—but delivered faster, maintained more easily, and at a fraction of the cost. Whether you’re handling customer support, driving sales, or automating engagement, Journey Builder is engineered to scale with your needs—no engineering bottlenecks required.
Advanced topics
One of the standout features in Sozhaa’s Journey Builder is the Expression Library, which introduces powerful logic into chatbot flows—without any scripting. Designed to mirror the familiarity of Excel functions, it enables teams to perform real-time calculations, data transformations, and conditional flows using a visual interface. Whether it’s validating user input, personalizing product recommendations, or dynamically adjusting conversation paths based on previous interactions, the Expression Library empowers non-technical users to build intelligent and reactive bots. The result is a more tailored, context-aware experience for users—and less reliance on engineering teams to implement every rule or logic tweak.
Summary: With the JSON Handler Node and Expression Library, Sozhaa’s Journey Builder becomes a truly no-code platform—empowering teams to build intelligent, context-aware bots at scale. As conversational AI becomes essential to customer engagement, these innovations ensure your teams can design smarter experiences—faster and with greater autonomy. Whether it’s lead generation, support automation, campaign personalization, or CRM integration, Sozhaa’s Journey Builder is your go-to solution for all Conversational CX needs.